Automotive

Automobile industry or mobility is one of the main industries in our country that in recent years with increasing production in this industry, the automobile industry has played a significant role in the country’s economy and we are seeing the development of production capacities in domestic automobile companies. Undoubtedly, when we see an increase in production in the industry, there is a competitive market in that industry, and since the market of the mobility and automotive industry is no exception, we can say that at the moment, in parts of the market of this industry in our country, relative competition has been formed and therefore the marketing process in the automotive and mobility industry has become very important.
Of course, despite such circumstances which exist in the field of automotive and vehicle industry competition, producing high-quality products and unique services at a reasonable price can lead manufacturers and help them overtake the share of products and services from other activists in the same field of activity. But that alone is not enough to succeed in this industry and the fact is the main secret of surpassing competitors and gaining a significant share in the mobility and automotive market is knowing the rules and principles of marketing and applying them correctly in order to sell products and services.
Marketing in the automobile and mobility industry is a complex issue and in order to succeed in this complex category, it is necessary to conduct extensive marketing researches in the field of marketing in Iran and the world, and finally, based on the analysis of marketing researches, appropriate strategy is designed and implemented. The marketing strategy, which is based on marketing research conducted globally and in Iran, can simply have a huge impact on increasing the number of customers and increasing their satisfaction with services or products, thereby increasing your income.